The Visionary Veteran
At the intersection of platforms, creators and capital.
Two decades building global media businesses — from Meta's creator partnerships across India, MENA, APAC, NORAM (North America) and LatAm (Latin America), to programmatic OOH marketplaces, to a Penguin Random House book that hit #1 on Amazon.
Expertise Pillars
Three convergent practices, one operating system.
Platforms & AdTech
Programmatic OOH, DOOH marketplaces and platform-driven media — built and scaled across MENA, APAC and India.
ExploreCreator Economy
From inside Meta to 120,000+ creator partnerships — frameworks that turn pixels into profits.
ExploreStrategic Advisory
Trusted partner to brands, platforms and founders navigating the next phase of media and monetisation.
ExploreOperating across
Penguin Random House · #1 Amazon Bestseller
Pixels to Profits
A Systematic Deep Dive into the Creator Economy
The definitive playbook for creators, brands and platform operators — built on twenty years inside the rooms where the creator economy was wired together. Featuring the ABC Framework for turning audience into a sustainable business.
What I Do
