The Journey
An unconventional arc — from the parade ground to the platform economy.
Discipline of the military. Scale of Meta. Execution of a founder.
At the Intersection
A career built on convergence.
Most careers move in a straight line. Mine has been a series of intentional jumps — from a commission in the Indian Army to a corner desk at Meta; from running a YouTube MCN at 150 million monthly views to architecting a programmatic OOH marketplace across the Middle East.
What ties it together is a single conviction: the most interesting opportunities sit at the seams between industries. Between platforms and creators. Between digital and physical media. Between structured institutions and fluid startup ecosystems.
Today I write, advise and build at that intersection — through Pixels to Profits (Penguin Random House), through Creator Economy World, and through MetaCogX, where we're shaping the next layer of platform-native media businesses.
Outside the office, I'm a sportsman, a keen photographer, a music enthusiast and — most importantly — a father.
Timeline
Two decades, one through-line.
Officer & Major
Indian Military Academy → Indian Army
Foundational years of leadership, structure and execution under pressure.
Strategic Roles
Zee Turner
First exposure to the global media distribution business.
Co-Founder
A2V Infosolutions
Built and scaled an early-stage venture at the intersection of media and technology.
Senior Leadership
Brave Bison (YouTube MCN)
Built one of Asia's earliest creator networks at 150M monthly views, 40% margins.
Partnerships Lead — India / MENA / APAC / NorAm / LatAm
Meta (Facebook & Instagram)
Scaled creator and platform partnerships across five high-growth regions.
Co-Founder & Author
MetaCogX · Penguin Random House — Pixels to Profits
Building at the convergence of AI, creators and media. #1 Amazon Bestseller.
Head of Global Marketplace & MENA
Moving Walls
Architected programmatic OOH/DOOH marketplace infrastructure across MENA.
Philosophy
"The most defensible careers — and companies — are built at the seams. Between platforms and people. Between discipline and creativity. Between scale and intimacy."
— Ankur Mehra
Credentials
Where I've trained and built.
IIM Indore
Indian Military Academy
Meta Alumni
Penguin Random House Author
LinkedIn Top Voice
Visiting Faculty